Funding Plan
WAGMI
THE CULT — PHASE 1 FUNDING STRUCTURE (NOV 2025 – APR 2026)
1. Funding Overview
The Cult will secure $200,000 in operational capital to support development, integration, community activation, and early liquidity requirements during the initial launch cycle.
This budget ensures the ecosystem reaches mainnet readiness with full technical, legal, and community foundations in place.
2. Capital Allocation
Category
Allocation (USD)
Description
Infrastructure & Setup
70,000
Proprietary casino infrastructure ($30K), smart-contract build & integration ($30K), incorporation & brand registration ($10K)
Core Team (6 months)
50,000
4 contributors × 6 months (Social Media Manager, Designer, Content Manager, Casino Manager) excluding development
Marketing & Community Building
50,000
Direct campaigns on Twitter and Discord, creative production, selective KOL collaborations
Contingency & Casino Liquidity
30,000
Reserve converted into bankroll liquidity to sustain early play and reward flow
Total
200,000
Six-month operational runway fully funded
This allocation is strictly operational — covering technical development, ecosystem setup, and early-stage liquidity.
3. User Acquisition Model
All marketing resources focus on community immersion, not paid traffic.
Metric
Estimate
Explanation
Marketing Budget
50,000
Narrative, visuals, lore, community challenges
Estimated CAC / User
≈ $50
Direct engagement; no affiliates
Projected Users (6 months)
1,000 – 1,500+
Minimum 1,000 verified; viral upside open-ended
Retention Mechanism
Token utility + community progression
Converts players into long-term participants
Growth Driver
Narrative virality
Cultural pull > paid reach
This model creates measurable traction at a fraction of traditional acquisition cost.
4. Ecosystem Contribution Model
Early investors will receive a percentage of the business. This model preserves full SEC compliance. The tokens issued for the institution will be part of the assets of the institution.
5. Strategic Logic
The Phase 1 plan is designed to create a complete operational foundation:
Smart contracts built and deployed on Ronin/L1 partner
Brand, content, and narrative infrastructure
Community growth and initial member base
MVP and community validation of the project
Six-month operational runway secured in advance
Lean structure. Transparent costs. Clear milestones.
6. Phase 2 — Expansion
After the first 6-month cycle, two paths are possible:
A. Self-Sustaining Scenario
If platform usage and community engagement meet internal benchmarks, The Cult can operate independently without additional capital.
B. Optional Expansion Round
If accelerated scaling is strategically beneficial, a second funding cycle may be opened to expand user acquisition and ecosystem liquidity.
Expansion would focus solely on growth — not on core operations.
7. Ecosystem Summary
Phase 1 delivers:
Full operational and legal structure
Smart contract deployment
On-chain identity and staking prototypes
Community traction
Liquidity for early players
A 6-month, fully funded runway
Transparent governance and reporting
The Cult enters Phase 2 with a validated community and validate infrastructure, ready to go to market.
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